Supervisor, Market Intelligence & Category Management

                                           Job Title: Supervisor, Market Intelligence & Category Management                                                                                                                     

Location: MX Centrum                                            

Reporting line: VP & General Manager Mexico & Latam

Funtion: Marketing

Scope of the position

• Generate permanent, organized, holistic and updated structures based on processes and technological tools in line with corporate capacities for the capture, maintenance, processing and timely dispersion of external and internal information in order to facilitate decision-making with measured risks.
• Define and implement a dynamic and current methodology over time for the planning, collection, processing, storage and dissemination of relevant external and internal information in a clear and fluid manner.
• Support and facilitate decision-making by identifying, analyzing, interpreting, synthesizing, and schematizing proactively and/or upon specific request, recognizing trends, areas of opportunity, or potential risks.
• Ensure the creation, maintenance and safeguarding of relevant, timely, reliable, efficient, systematic and schematized business information for decision-making with measured risks.                                                                                                                                                                

Job Responsabilities:     

• Coordinate all BI operations in the region. Supervise and mentor staff as we grow our operations and their careers.

• Lead the implementation of complex projects throughout the region (Example: VSS).

• Conduct qualitative/quantitative market research.

• Support data-driven decision-making by generating Insights, Trends, and Statistical Analysis. Combine market data with internal operational and financial data and provide recommendations to the business.

• Lead the creation of the structure for the use of all process or information owners, synthesize and disseminate reliable, updated, robust, functional and standardized databases for the fundamental indicators of the business (vehicle fleet, economic indicators, catalogs, reference crosses, coverage of own and competitor brands, customers, end users, etc.).

• Detect, guide, re-focus, and synthesize business information needs for efficient analysis that leads to timely decision-making for Mexico and LATAM.

• Ensure and monitor agile access to the synthesis of information in a continuous and fluid manner according to access levels previously agreed with each area and approved by the Marketing and Technical Support Management, General Directorate.

• Ensure the safeguarding and confidentiality of information at all times.
• Detect deficiencies, propose and implement solutions and continuous improvements in the quality and quantity of information that facilitate the visualization and interpretation of business indicators.

• Follow up on the Category Management project in Mexico and LATAM. Work together with the U.S. team in generating the right tools for the project.

• Manage the purchase and use of Market Intelligence information. Generate the appropriate Insights/reports to facilitate decision-making in the different areas.

• Calculate market sizes for the entire region and keep this data up to date.

• Support the LATAM region with sales analysis and other reports.

• Train the different areas in the use of business tools.

• Support AOP and SIP processes

JOB PROFILE

EDUCATION:

Computer Systems Engineering, Information Technology Engineering, Marketing Degree, Industrial and Systems Engineering
LANGUAGE:

Portuguese (optional)

Advanced English; able to establish business conversations                   

SKILLS & EXPERIENCE: Minimum 5 years in the areas of information systems and/or market research and/or market intelligence and/or marketing with a focus on market analysis or research.

Desirable experience in the automotive industry, aftermarket in transnational companies.